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e์Šคํฌ์ธ  vs ๋ฏธ๊ตญ 4๋Œ€ ์Šคํฌ์ธ  ๋ฆฌ๊ทธ๋ฅผ ๋น„๊ตํ•˜๋‹ˆ by VISUALCAPITALIST.com

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๊ฒŒ์ž„์ด ์ Š์€ ์ธต์—๊ฒŒ ๊ด€์‹ฌ์„ ๋ฐ›์œผ๋ฉด์„œ e์Šคํฌ์ธ ๋ผ๋Š” ์ปค๋‹ค๋ž€ ์‹œ์žฅ์ด ์—ด๋ ธ์Šต๋‹ˆ๋‹ค. ์Šคํƒ€ํฌ๋ž˜ํ”„ํŠธ ์™ธ์—๋„ ๋„ํƒ€ 2, ๋ฆฌ๊ทธ ์˜ค๋ธŒ ๋ ˆ์ „๋“œ, ์˜ค๋ฒ„์›Œ์น˜ ๋“ฑ ๋‹ค์–‘ํ•œ ๊ฒŒ์ž„์ด ์ธ๊ธฐ๋ฅผ ๋ฐ”ํƒ•์œผ๋กœ ๊ฒŒ์ž„ ๋ฆฌ๊ทธ๋ฅผ ์—ด์—ˆ๊ณ  ํ˜„์žฌ๋Š” ๊ฒฝ๊ธฐ์žฅ๊ณผ ์˜จ๋ผ์ธ ์ค‘๊ณ„๋กœ ๋Œ€์ค‘์„ ๋Œ์–ด๋ชจ์œผ๋ฉฐ ์ˆœํ•ญ ์ค‘์ธ๋ฐ์š”. ๊ทธ๋Ÿฐ๋งŒํผ ์–ด์ฉŒ๋ฉด ์ด ๊ธ€์„ ์ฝ์œผ์‹œ๋Š” ๋ถ„ ์ค‘์— ์•„๋งˆ ์‘์›ํ•˜๋Š” ํ”„๋กœ ๊ฒŒ์ด๋จธ๋‚˜ ๊ฒŒ์ž„ํŒ€ ํ•˜๋‚˜์ฏค์€ ์žˆ์œผ์‹ค์ง€๋„ ๋ชจ๋ฅด๊ฒ ์Šต๋‹ˆ๋‹ค. ์ธ๊ธฐ ๊ฒŒ์ž„๊ณผ ๋ฆฌ๊ทธ๋Š” ๋‹ฌ๋ผ์ง€๊ณ  ์žˆ์ง€๋งŒ, ์˜ฌ๋ฆผํ”ฝ ์ข…๋ชฉ์œผ๋กœ๊นŒ์ง€ ๊ฑฐ๋ก ๋  ์ •๋„๋กœ e์Šคํฌ์ธ  ์‹œ์žฅ์€ ์ปค์ง€๊ณ  ์žˆ๋Š”๋ฐ์š”.

 

์„ฑ์žฅํ•˜๋Š” e์Šคํฌ์ธ  ๋ฆฌ๊ทธ, ์•„์ง ์ขํžˆ๊ธฐ ํž˜๋“  ํ”„๋กœ ์Šคํฌ์ธ ์™€์˜ ๊ฒฉ์ฐจ

 

...๊ทธ๋Ÿฐ e์Šคํฌ์ธ ์™€ ์ •ํ†ต ์Šคํฌ์ธ  ์‹œ์žฅ์„ ๋น„๊ตํ•ด๋ณด๋ฉด ์–ด๋–จ๊นŒ์š”? VISUAL CAPITALIST๊ฐ€ ์ •๋ฆฌํ•œ ์ด ์ธํฌ๊ทธ๋ž˜ํ”ฝ์€ ํฌ๋ธŒ์Šค์˜ ์ž๋ฃŒ๋ฅผ ๋ฐ”ํƒ•์œผ๋กœ e์Šคํฌ์ธ ์™€ ๋ฏธ๊ตญ ํ”„๋กœ๋ฏธ์‹์ถ•๊ตฌ(NFL), ๋ฏธ๊ตญ ํ”„๋กœ์•ผ๊ตฌ(MLB), ๋ฏธ๊ตญ ํ”„๋กœ๋†๊ตฌ(NBA), ๋ถ๋ฏธ ์•„์ด์Šคํ•˜ํ‚ค๋ฆฌ๊ทธ(NHL) ๊ฐ™์€ ์ •ํ†ต์˜ 4๋Œ€ ํ”„๋กœ ์Šคํฌ์ธ ๋ฅผ ๋น„๊ตํ•˜๊ณ  ์žˆ๋Š”๋ฐ์š”. ์ž๋ฃŒ๋ฅผ ๋ณด์‹œ๋ฉด ์•„์‹œ๊ฒ ์ง€๋งŒ, ๋น„๊ต์  ์ž˜ ๋‚˜๊ฐ€๋Š” e์Šคํฌ์ธ ๋ผ๊ณ  ํ•ด๋„ ์•„์ง ๊ธฐ์กด ์Šคํฌ์ธ ์™€ ์–ด๊นจ๋ฅผ ๋‚˜๋ž€ํžˆ ํ•˜๊ธฐ์—” ๋ฉ€์—ˆ๋‹ค๋Š” ์ƒ๊ฐ์„ ํ•˜์‹œ๊ฒŒ ๋  ๊ฒ๋‹ˆ๋‹ค.@_@ ๊ทธ๋งŒํผ ์ฐจ์ด๊ฐ€ ํ™• ๋ฒŒ์–ด์ง€๊ณ  ์žˆ์œผ๋‹ˆ๊นŒ์š”. ํ•˜์ง€๋งŒ, ํ˜„์žฌ์˜ ๊ฒฉ์ฐจ๊ฐ€ ์•ž์œผ๋กœ์˜ ๊ฒฉ์ฐจ๋ฅผ ์˜๋ฏธํ•˜๋Š” ๊ฑด ์•„๋‹ˆ๊ฒ ์ฃ . ์ •ํ†ต ์Šคํฌ์ธ ๋“ค์€ ์กฐ๊ธˆ์”ฉ ๋Œ€์ค‘์˜ ๊ด€์‹ฌ์—์„œ ๋ฉ€์–ด์ง€๊ณ  ์žˆ๊ณ  ๋ฐ˜๋Œ€๋กœ e์Šคํฌ์ธ  ๋ฆฌ๊ทธ๋Š” ์„ฑ์žฅ ์ค‘์ด๋‹ˆ ์ง€๊ธˆ์˜ ๊ฒฉ์ฐจ๊ฐ€ ๊ณ„์† ์ค„์—ฌ๊ฐˆ ๊ฒƒ ๊ฐ™์œผ๋‹ˆ๊นŒ์š”. ๊ทธ๋Ÿฐ ๋ณ€ํ™”๊ฐ€ ์กฐ๊ธˆ์”ฉ ์ผ์–ด๋‚˜๊ณ  ์žˆ๋Š” ๊ฒŒ ์•„๋‹Œ๊ฐ€ ์‹ถ๋„ค์š”.

 


 

How Do Esports Companies Compare with Sports Teams?

With some esports companies more valuable than traditional sports teams, we visualize esports vs sports in franchise value.

www.visualcapitalist.com

PS. ์„ค ์—ฐํœด ๊ฑด๊ฐ•ํžˆ ๋ณด๋‚ด์‹œ๊ณ  ์ƒˆํ•ด ๋ณต ๋งŽ์ด ๋ฐ›์œผ์„ธ์š”~^^*

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