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์ „๊ธฐ์ฐจ ์‹œ์žฅ์—์„œ์˜ ์ˆœ์ด์ต ๊ฒฝ์Ÿ ์ƒํ™ฉ? by VISUALCAPITALIST.com

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๊ฒฝ์ œ ๋‰ด์Šค์— ๊ด€์‹ฌ์ด ๋งŽ์ง€๋Š” ์•Š๋”๋ผ๋„ ํ˜„๋Œ€๊ธฐ์•„์ฐจ๊ฐ€ ์„ธ๊ณ„ ์ „๊ธฐ์ฐจ ์‹œ์žฅ์—์„œ ์„ฑ๊ณผ๋ฅผ ๋‚ด๊ณ  ์žˆ์ง€๋งŒ, ๋ฏธ๊ตญ์˜ ์ธํ”Œ๋ ˆ์ด์…˜ ๊ฐ์ถ•๋ฒ• ๋•Œ๋ฌธ์— ํ˜„๋Œ€์•„์ฐจ์™€ ์ „๊ธฐ์ฐจ ๋ฐฐํ„ฐ๋ฆฌ ์ œ์กฐ์‚ฌ๋“ค์ด ํฐ ํ”ผํ•ด๋ฅผ ์ž…๊ฒŒ ๋  ๊ฑฐ๋ผ๋Š” ๋‰ด์Šค๋Š” ์ ‘ํ•ด๋ณด์…จ์„ ํ…๋ฐ์š”. ๊ทธ๋Ÿฐ ๋‰ด์Šค๊ฐ€ ๊พธ์ค€ํžˆ ๋‚˜์˜ฌ ์ •๋„๋กœ ์ „๊ธฐ์ฐจ ์‹œ์žฅ์— ๋Œ€ํ•œ ๊ฐ ์ œ์กฐ์‚ฌ ๊ทธ๋ฆฌ๊ณ  ๊ทธ ๋’ค์— ์žˆ๋Š” ๊ฐ๊ตญ ์ •๋ถ€์˜ ๊ฒฝ์Ÿ์€ ์น˜์—ดํ•œ ์ƒํ™ฉ์ž…๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋‚˜๋ผ๋„ ๊ตญ๋‚ด์—์„œ A/S๋ฅผ ์ œ๊ณตํ•˜์ง€ ์•Š๋Š” ์ „๊ธฐ์ฐจ์—๋Š” ๋ณด์กฐ๊ธˆ์„ ์ง€์›ํ•˜์ง€ ์•Š๊ฒ ๋‹ค๋Š” ๋“ฑ ๊ฒฌ์ œ์— ๋‚˜์„ฐ๋Š”๋ฐ์š”.

 

์ „๊ธฐ์ฐจ ์‹œ์žฅ์˜ ๋ฆฌ๋” ํ…Œ์Šฌ๋ผ์˜ ์••๋„์ ์ธ ์ˆœ์ด์ต๊ณผ ๋ฏธ ์‹œ์žฅ ์ ์œ ์œจ


์ด๋ฏธ ์ „๊ธฐ์ฐจ ์‹œ์žฅ์—์„œ๋Š” ๋‹ค์–‘ํ•œ ์ œ์กฐ์‚ฌ๋“ค์ด ์ด๋ ฅ์ „์„ ํŽผ์น˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. VISUAL CAPITALIST๊ฐ€ ๋กœ์ดํ„ฐ์˜ ์ž๋ฃŒ๋ฅผ ๋ฐ”ํƒ•์œผ๋กœ ์ •๋ฆฌํ•œ ์ด ์ธํฌ๊ทธ๋ž˜ํ”ฝ์€ ๊ทธ๋ ‡๊ฒŒ ์ „๊ธฐ์ฐจ ์‹œ์žฅ์„ ์ด๋„๋Š” ์ œ์กฐ์‚ฌ๋“ค์ด ์ž๋™์ฐจ 1๋Œ€๋ฅผ ํŒ”์•„์„œ ์–ด๋Š ์ •๋„ ์ˆœ์ด์ต์„ ๋‚ด๊ณ  ์žˆ๋Š”์ง€๋ฅผ ์†Œ๊ฐœํ•˜๊ณ  ์žˆ๋Š”๋ฐ์š”. 2022๋…„ 3๋ถ„๊ธฐ๋ฅผ ๊ธฐ์ค€์œผ๋กœ ์˜ˆ์ƒํ–ˆ๋˜ ๊ฒƒ์ฒ˜๋Ÿผ ํ…Œ์Šฌ๋ผ๊ฐ€ ์••๋„์ ์œผ๋กœ ๋ฆฌ๋“œํ•˜๊ณ  ์žˆ๋”๊ตฐ์š”. ๊ทธ ๋’ค๋ฅผ GM, BYD, ๋„์š”ํƒ€, ํญ์Šค๋ฐ”๊ฒ, ํ˜„๋Œ€์ฐจ, ํฌ๋“œ, ์ƒค์˜คํŽ‘, ๋‹ˆ์˜ค ๋“ฑ์ด ๋”ฐ๋ฅด๊ณ  ์žˆ๋Š”๋ฐ ํ…Œ์Šฌ๋ผ๊ฐ€ ์ „๊ธฐ์ฐจ 1๋Œ€๋ฅผ ํŒ”์•„์„œ 9,574๋‹ฌ๋Ÿฌ์˜ ์ˆœ์ด์ต์„ ๋‚จ๊ธธ ๋•Œ ๋‹ˆ์˜ค๋Š” ๋Œ€๋‹น ๋ฌด๋ ค 19,141๋‹ฌ๋Ÿฌ์˜ ์ ์ž๋ฅผ ๊ธฐ๋กํ•˜๊ณ  ์žˆ๊ณ  ํ˜„๋Œ€์ฐจ๋„ ์ˆœ์ด์ต์„ ๋‚ด๊ณ ๋Š” ์žˆ์ง€๋งŒ, ํ…Œ์Šฌ๋ผ์˜ 1/10 ์ •๋„์ธ 927๋‹ฌ๋Ÿฌ๋ฅผ ๋ฒ„๋Š”๋ฐ ๊ทธ์น˜๊ณ  ์žˆ์—ˆ๋Š”๋ฐ์š”.;;;

 


๋ฏธ๊ตญ ์ „๊ธฐ์ฐจ ์‹œ์žฅ์—์„œ ์ฃผ์š” ์ œ์กฐ์‚ฌ๋“ค์ด ์ ์œ ํ•˜๊ณ  ์žˆ๋Š” ์ ์œ ์œจ์—์„œ๋„ ํ…Œ์Šฌ๋ผ๊ฐ€ ๊ฐ€ํžˆ ์••๋„์ ์ธ ์ ์œ ์œจ์„ ๊ฐ€์ ธ๊ฐ€๊ณ  ์žˆ๊ณ , ํ…Œ์Šฌ๋ผ๊ฐ€ ์ฐจ๋Ÿ‰ ๊ฐ€๊ฒฉ์„ ์ตœ๋Œ€ 20%๋‚˜ ์ธํ•˜ํ•˜๊ฒ ๋‹ค๊ณ  ๋ฐœํ‘œํ•œ ๊ฒƒ๋„ ์ด๋Ÿฐ ํƒ„ํƒ„ํ•œ ์‹œ์žฅ ์ง€๋ฐฐ๋ ฅ๊ณผ ์ˆœ์ด์ต ์ƒํ™ฉ์— ๊ธฐ๋ฐ˜ํ•œ ๋“ฏํ•ฉ๋‹ˆ๋‹ค. ๋‹น์žฅ ์ „๊ธฐ์ฐจ ์‹œ์žฅ์ด ์น˜ํ‚จ ๊ฒŒ์ž„์œผ๋กœ ๋ฒˆ์ง€์ง€๋Š” ์•Š์„ํ…Œ๊ณ  ๋ฏธ๊ตญ, ์ค‘๊ตญ, ์œ ๋Ÿฝ ๋“ฑ ์ฃผ์š” ์‹œ์žฅ์˜ ์ƒํ™ฉ์ด ์กฐ๊ธˆ์”ฉ ๋‹ค๋ฅด๊ธด ํ•˜์ง€๋งŒ, ์„ ๋‘ ์—…์ฒด๊ฐ€ ๊ฐ€๊ฒฉ ๊ฒฝ์Ÿ๋ ฅ๊นŒ์ง€ ๋†’์—ฌ๊ฐ€๋ฉด 2023๋…„ ์ดํ›„์˜ ์ „๊ธฐ์ฐจ ๊ฒฝ์Ÿ์€ ์–ด๋–ป๊ฒŒ ๋ ์ง€. ์ธํ”Œ๋ ˆ์ด์…˜ ๊ฐ์ถ•๋ฒ•์˜ ์••๋ฐ•๊นŒ์ง€ ๋”ํ•ด์ ธ ํ•œ๊ตญ ๊ธฐ์—…๋“ค์—๊ฒŒ ์œ ๋ฆฌํ•˜๊ฒŒ ํ˜๋Ÿฌ๊ฐ€๊ธฐ๋Š” ๋” ์–ด๋ ต๊ฒ ๋‹ค๋Š” ์ƒ๊ฐ์ด ๋“œ๋„ค์š”.@_@^


 

Charted: Tesla’s Unrivaled Profit Margins

This infographic compares Tesla's impressive profit margins to various Western and Chinese competitors.

www.visualcapitalist.com

 

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